What possible concepts that I can pitch to tie up an event with a fashion magazine publication?

I work with an international fashion brand and I'd like to tie up/joint venture or event with a fashion magazine. Aside from fashion shows, what possible concepts to pitch? thanks!

Beside, * Fashion Show *, you can also consider

** Fashion Parade ** at selected venues, as well as

*** Exhibition ***.

A Inter-collage Fashion Competition for students of Designing Institute, depending upon your budget.